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And so lets begin…

We are seeing lots of viral arbitrage ads these days, it is becoming a popular model for native ads and content discovery. I even find myself clicking on ads inside Native Ad Buzz when I’m working without realising,  just to see what it’s all about. Click Whirr, it’s almost impossible to stop yourself, it happens automatically before you’ve had time to think.

1. http://www.looper.com/2658/famous-people-mysteriously-disappeared/

A mysterious article about mysterious celebrities who mysteriously disappeared, accompanied with a picture of Jay (from Jay and Silent Bob fame) snookums (for all you Kevin Smith Fans)!

Its a pretty darn interesting title right, everything just seems more, well, important when it involves celebrities. This ad was seen in 10 countries and on all 5 devices suggesting it has a wide appeal.

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2. http://www.looper.com/2494/reality-tvs-worst-hoaxes-lies
6 Reality TV hoaxes you fell for. I have to be honest I have no idea who this guy is in the photo and I have no interest in reality TV. However it seems the rest of the world might! Seen in 10 countries and on 5 devices!

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3. http://pophitz.com/20-popular-white-celebrities-who-have-black-spouses

Not sure why this is interesting seems like a pretty normal thing to me, but data doesn’t lie. Seen much more heavily in the US and on Ipad.

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4.http://www.sportfluff.com/10-cute-child-stars-that-grew-up-ugly/

Damn, leave the kid alone he was amazing in the sixth sense, and he was pretty good in this years entourage the movie too, let’s give him a pass. But this ad has been in the Top 5 movers and shakers for a while so it is clearly making someone some money!

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5. https://www.weeklyfinancialsolutions.com/landers/pages/little-known-mortgage.html

Who doesn’t want to make their bank mad? Anything that troubles these guys must be a good idea right? Lord knows they are the route of all evil in the modern world;) And if you knowa simple trick that can help me with my mortgage… well count me in!

The data suggests that mortgages are particularly painful in the US and to desktop users, judging by the device and country strengths.

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Well that concludes this weeks top 5 ads.

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Catch you soon,
Peter