Advanced Search

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Estimated reading time: 3 min

Advanced Search

The advanced search filters allow you to search the NativeAdBuzz Advert catalogue with expert precision to find the adverts most relevant to you.

Access Advanced search by clicking the Advanced button on the Advert Catalogue search bar:

 

Advanced Search Filters

The filters can be combined in any way you see fit to find exactly what you are looking for.

Depending on your screen size you may have to scroll down the advanced search popup to find all the filters and submit button

 

 

  1. 1. Ad Keyword: Enter a keyword, keyword phrase or combination of letters to search the advert headlines for. This is useful to find specific products, niches or markets
  2. 2. Advertiser: Begin typing an advertiser domain or part of an advertiser domain. An advertiser is considered to be the domain that a viewer lands on after clicking an advert.
  3. 3. Publisher: Begin typing a publisher domain or part of a publisher domain. A publisher is considered to be the domain on which we saw the advert.
  4. 4. Network: Select an advertising network from the dropdown or select all.
  5. 5. Device: Select a device type from the drop down or select all.
  6. 6.Country: Select a country from the drop down or select all.
  7. 7. Language: Language is the language an advert headline is written in. Select a language from the dropdown or select all.
  8. 8. First Seen: Use the date selector to find adverts first discovered before or after a certain date. Leave blank for all dates.
  9. 9. Last Seen: Use the date selector to find adverts which were last seen before or after a certain date. Leave blank for all dates.
  10. 10. Strength > (greater than): Find adverts with a greater strength than a chosen size. (selection must be blank or greater than Strength < (less than) filter)
  11. 11. Strength < (less than): Find adverts of strength less than a chosen size. (selection must be blank or less than Strength < (greater than) filter)
Use Strength >, and Strength < to find adverts within a particular range of advert strengths.
  1. 12. Ad Run Duration: Ad run duration is calculated as the number of days between an adverts first seen and last seen dates. Use the slider to find adverts which have been running within a chosen limit. When the upper limit is set to full at 180 there is no restriction on the maximum ad run duration, and you will find adverts which have been running 1 or more years.
Advert run duration is a useful metric when researching how well adverts are performing. Too long, and they may be burnt out, not long enough and there may not be enough indication of success
  1. 13. Sort By: This refers to the advert feature the results will be sorted by; first seen date, last seen date, strength or duration
  2. 14. Order: This is the order results are shown in. The default is descending with the biggest result at the top to the lowest as you scroll down. Ascending is the opposite starting with the smallest result at the top.
When sorting by dates, such as first seen, and last seen, the descending order starts with the most recent dates at the top to the dates furthest in the past as you scroll down. Ascending is the opposite, beginning with the dates furthest in the past at the top
  1. 15. Reset: hit this to reset the search filter.
  2. 16. Search: hit this to do the search

 

 

Using Advanced Search

The following video demonstrations show a few examples of using the advanced search

 

Search By Advertiser

Find only adverts shown by a specific advertiser

 

 

Search By Publisher

Find only adverts seen on a specific publisher

Some advertisers are also publishers. This is true of sites running an arbitrage model who run adverts to their site and also host adverts on their site.

 

 

Combination Search Example

Keyword: Weight; Network: Taboola; Country: United States; First Seen After: 02/01/2017  Ad run duration: >45 days

Remember, the more filters you add the longer the search will take and the narrower the results. Unless you require something very specific, it is generally better to start with a broad search and then narrow the focus.
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