{"id":686,"date":"2015-05-29T09:51:03","date_gmt":"2015-05-29T09:51:03","guid":{"rendered":"http:\/\/www.nativeadbuzz.com\/blog\/?p=686"},"modified":"2020-09-11T08:16:44","modified_gmt":"2020-09-11T08:16:44","slug":"stop-and-read-this-the-most-important-marketing-article-you-will-ever-read","status":"publish","type":"post","link":"https:\/\/www.nativeadbuzz.com\/blog\/stop-and-read-this-the-most-important-marketing-article-you-will-ever-read\/","title":{"rendered":"Stop And Read This. The most Important Marketing Article You Will Ever Read!"},"content":{"rendered":"

\"Native<\/a><\/p>\n

Hey,<\/p>\n

I found this article “How To Write Million Dollar Copy<\/a>”\u00a0by Malan Darras, an internet marketing don, musician and fitness enthusiast and I had to share it with you. Below is a quick breakdown of the article, but you should definitely read it through fully when you get a chance, as it is full of gems and ah ha moments.<\/p>\n

What’s It All About<\/h2>\n

Simply stated, write your copy quickly get your idea out in the world and see if it gets traction. Avoid spending hours and hours wasting time on minor changes to try and write the perfect essay as it might just flop. When it is out and working\u00a0you can test, evolve and improve it. In fact here is the simple formula he follows.<\/p>\n

“Here is what I do:<\/strong><\/p>\n

    \n
  1. Write 1\u20132 very quick drafts of ideas.<\/li>\n
  2. Launch the campaign.<\/li>\n
  3. See what the audience says.<\/li>\n
  4. Optimize based on their response”<\/li>\n<\/ol>\n<\/blockquote>\n

    Malan\u00a0also suggests\u00a0that to generate idead you should look to\u00a0what is already working and adopt the angles they take and test them.<\/p>\n

    “Need a framework to use as a guideline?<\/strong><\/p>\n

    If you don\u2019t know where to start you can do what I did in the beginning.<\/p>\n

    Look around the web and find something that has been running for a long time. It doesn\u2019t necessarily even have to be in the same market, it just needs to have been up for a while.<\/p>\n

    If it\u2019s been running for a long time, that is a good indicator that it works well. So what you\u2019re going to do is use it as your guideline.<\/p>\n