{"id":2455,"date":"2016-08-04T19:00:29","date_gmt":"2016-08-04T19:00:29","guid":{"rendered":"http:\/\/www.nativeadbuzz.com\/blog\/?p=2455"},"modified":"2020-09-11T02:18:13","modified_gmt":"2020-09-11T02:18:13","slug":"leading-researcher-bi-intelligence-strengthens-argument-for-using-native-ads-in-your-business","status":"publish","type":"post","link":"https:\/\/www.nativeadbuzz.com\/blog\/leading-researcher-bi-intelligence-strengthens-argument-for-using-native-ads-in-your-business\/","title":{"rendered":"Leading Researcher \u2018BI Intelligence\u2019 Strengthens Argument For Using Native Ads In YOUR Business!"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3941 size-medium\" src=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021212\/pawel-czerwinski-_9dSF0Hwitw-unsplash-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021212\/pawel-czerwinski-_9dSF0Hwitw-unsplash-300x200.jpg 300w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021212\/pawel-czerwinski-_9dSF0Hwitw-unsplash.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u00a0If you follow the NativeAdBuzz blog\u2026 or indeed <em>any<\/em> Native Ad-focused website, you\u2019ll probably know that marketers all over the world are raving about the power and potential behind Native Advertising\u2026<\/p>\n<p><!--more--><\/p>\n<p>But there\u2019s a <em>chance<\/em> \u2013 particularly if you haven\u2019t yet used them in your business \u2013 that you\u2019ll question their ability to actually make you money (and improve the profitability of your business) \u2026 which is understandable.<\/p>\n<p>However, a recent report from BI Intelligence \u2013 a technological-research company that follow the fast-evolving trends of Digital Media \u2013 looks at Native Advertising in the United States, and the impact it has on businesses \u2013 with a particular focus on looking ahead to the future.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2458 aligncenter\" src=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/07\/27081309\/Screenshot_62.png\" alt=\"Screenshot_6\" width=\"400\" height=\"68\" srcset=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/07\/27081309\/Screenshot_62.png 400w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/07\/27081309\/Screenshot_62-300x51.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><br \/>\n<strong>What Did The Report Find?<\/strong><\/p>\n<ul>\n<li>First of all, they estimate that by 2021 \u2013 just five years from now \u2013 Native Advertising will account for a whopping 74% of <em>all\u00a0<\/em>US display ad revenue. To put that into perspective, the current 2016 share is estimated to be around 56% &#8211; that\u2019s a 18% increase, within just a few years!<\/li>\n<\/ul>\n<ul>\n<li>Native-Display Ads \u2013 meaning social natives, <em>and<\/em> native ads in-feed on publisher websites are predicted to account for almost <em>all <\/em>the Native Ad revenue between 2016, and 2021.<\/li>\n<\/ul>\n<ul>\n<li>The total estimate of Native Ad revenue is expected to grow at around 17% each year, on-target to clear over $35 Billion during 2021.<\/li>\n<\/ul>\n<p>Now these estimations aren\u2019t simply a random \u2018guess\u2019, or BI Intelligence saying what suits them; they\u2019ve used historical data from the Interactive Advertising Bureau, PwC, and IHS to compile this report, and most market analysts agree it should be relatively accurate.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>So What\u2019s Causing This Big Shift In Market-Trend?<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3944 \" src=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021626\/dole777-EQSPI11rf68-unsplash.jpg\" alt=\"\" width=\"371\" height=\"208\" srcset=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021626\/dole777-EQSPI11rf68-unsplash.jpg 1000w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021626\/dole777-EQSPI11rf68-unsplash-300x168.jpg 300w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021626\/dole777-EQSPI11rf68-unsplash-350x195.jpg 350w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021626\/dole777-EQSPI11rf68-unsplash-383x215.jpg 383w\" sizes=\"auto, (max-width: 371px) 100vw, 371px\" \/>The short answer is Social media. Sites like Facebook and Twitter have allowed marketers a completely new-way to market themselves and their products, and with advertising campaigns being easier than <em>ever<\/em> to set up, many marketers are able to \u2018get on board\u2019 with relative ease.<\/p>\n<p>Combine that with the face that Online Advertising is becoming more and more accepted by companies (and often seen as a CRUCIAL element of their marketing strategy), and it\u2019s easy to see why so many new Native Ad campaigns are beginning to take form.<\/p>\n<p>Video-Marketing is <em>also<\/em> playing a big part in the way Native Ads are viewed, and many savvy marketers are using video to create a \u2018bridge\u2019 between \u2018in-your-face\u2019 Native Ads, and more-subtle, less-noticeable advertising deliverables.<\/p>\n<p>Again, thanks to Social Platforms, video-marketing is only expected to grow even <em>further<\/em>, and with more users than <em>ever before<\/em>, there really has never been a better time to get on-board with this hugely-exciting market shift!<\/p>\n<p>&nbsp;<\/p>\n<p><strong>How Can YOU Start Preparing?<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Well\u2026 in short\u2026<\/p>\n<p>By running your <em>own<\/em> Native Ad Campaigns.<\/p>\n<p>With more money on the table than ever before\u2026 and with that number only set to rise\u2026 Native Advertising is something you absolutely should be considering for your business.<\/p>\n<p>That\u2019s why you\u2019ll want to check out NativeAdBuzz.<\/p>\n<p>NativeAdBuzz is a smart piece of online-software that allows you to analyse tens of <em>thousands <\/em>of Native Ads.<\/p>\n<p>It shows you the Native Ad imagery and copy\u2026 the links the ads point to\u2026<\/p>\n<p>And a whole <em>bunch<\/em> of statistical data, allowing you to simply model what\u2019s <em>already<\/em> working in your industry\u2026 cutting out all the guesswork and\u2026 well\u2026 \u2018work\u2019!<\/p>\n<p><a href=\"http:\/\/nativeadbuzz.com\/#pricing\">Claim A $7 Trial By Clicking Here!<\/a><\/p>\n<p><a href=\"https:\/\/www.nativeadbuzz.com\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2837 size-full\" src=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/14132022\/NABbanner.jpg\" alt=\"\" width=\"1161\" height=\"502\" srcset=\"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/14132022\/NABbanner.jpg 1161w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/14132022\/NABbanner-300x130.jpg 300w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/14132022\/NABbanner-1024x443.jpg 1024w, https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/14132022\/NABbanner-200x86.jpg 200w\" sizes=\"auto, (max-width: 1161px) 100vw, 1161px\" \/><\/a><\/p>\n<p>What\u2019s really great about NativeAdBuzz is that the site\u2019s updated every day, and it doesn\u2019t matter whether you\u2019re a Digital Marketing expert looking to get a more \u2018in-depth\u2019 look at the market, or a self-employed business owner wanting to start targeting the Native Ad industry\u2026<\/p>\n<p>Because you\u2019ll be able to find <em>exactly <\/em>what type of Native Ads <u>are<\/u> working in your market\u2026<\/p>\n<p>And the ones that aren\u2019t!<\/p>\n<p>This not only saves you a ton of time\u2026 but also, potentially, a LOT of money!<\/p>\n<p>So what are you waiting for!<\/p>\n<p><a href=\"http:\/\/nativeadbuzz.com\/#pricing\">Claim Your $7 Trial HERE!\u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0If you follow the NativeAdBuzz blog\u2026 or indeed any Native Ad-focused website, you\u2019ll probably know that marketers all over the world are raving about the power and potential behind Native Advertising\u2026<\/p>\n","protected":false},"author":9,"featured_media":3941,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,26],"tags":[68,54,69,70],"class_list":["post-2455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","category-news","tag-bi-intelligence","tag-content-discovery","tag-native-advertising-news","tag-why-native-advertising"],"jetpack_featured_media_url":"https:\/\/nab-s3-wordpress.s3.amazonaws.com\/blog\/wp-content\/uploads\/2016\/08\/11021212\/pawel-czerwinski-_9dSF0Hwitw-unsplash.jpg","_links":{"self":[{"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/posts\/2455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/comments?post=2455"}],"version-history":[{"count":8,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/posts\/2455\/revisions"}],"predecessor-version":[{"id":3945,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/posts\/2455\/revisions\/3945"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/media\/3941"}],"wp:attachment":[{"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/media?parent=2455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/categories?post=2455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nativeadbuzz.com\/blog\/wp-json\/wp\/v2\/tags?post=2455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}